It is universal truth that luxury brand industry is still booming even during financial crisis because todays people have the right mind-set that luxury products are purposeful and well thought out. I...
It is generally acknowledged that western consumption of luxury in the 1980s and 1990s was motivated primarily by status-seeking and appearance. This means that social status associated with a brand i...
World Luxury Goods Industry Essay
Luxury goods have more than the ordinary and necessary characteristics compared to other products of their category. Their characteristics can be divided into 6 parts Symbolism, Price, Extraordinarine...